SEO Roadmap : Step by Step Learning Notes.
What is SEO?SEO stands for “Search Engine Optimization”.AI tools are becoming more popular because they can retrieve reference data quickly from Google.There is no “Google” there will be no AI tools.SEO is simple but very powerful and important. SGE (Search Generative Experience):It collects data from top websites.When a user types a question, it displays the best answers from those websites. Keywords:Keywords are the words user’s type into search engines to find information. 1.Short-tail keywords. 2.Long-tail keywords (contains more than three words). 3.Content Focus on Keywords. Content should be: 1.Unique content(Presentation) 2.Quality content(Avoid duplicate content) 3.Lengthy content (approximately 1500–2000 words) 4.Valuable content(Avoid duplicate content)A landing page is one of the most powerful pages on a website.How to Write Website ContentFollow this order: 1.Meta Title 2.Meta Description 3.URL (Address)The main objective is to frame the content properly so that it appears at the top of Google search results. Snippet:A search snippet contains: 1. Title 2. Description 3. URLWhatever users search on Google, these elements appear in the Search Engine Results Page (SERP). On-Page SEO:Focus on: 1.Selecting the right keyword. 2. Preparing content based on the keyword. 3. Implementing the content on the website. 4.Using a proper heading (Title). 5 Writing a Meta Description. 6.Creating a proper URL. Technical SEO: 1.Technical SEO focuses on the technical fitness of a website. 2. There should be no technical issues on the website. 3.If a website loads slowly, revenue may decrease.Website Security Parameters: 1. SSL 2. Proper website structure 3. Properly compressed images 4. Cache memory 5. ZIP file optimization 6.Faster website loading 7. Website InfrastructureWebsite infrastructure includes: 1. Domain 2. Hosting 3. Theme 4. Website Off-Page SEO: 1. Users visit a website through referral links from other websites. 2.This process is known as Backlinks. 3.Backlinks are an important Off-Page SEO strategy.